A Comparison of Online Shopping at JCPenney and Kohls Essays -- compar

JCPenney Dominates everyplace Kohls in Online ShoppingBeing a multi-billion dollar retailer comes with its perks. JCPenneys effectiveness over catalog merchandising has now extended into the cyber domain of a function at www.jcpenney.com. This web situation is multi-functional and easy to navigate, but how would JCPenneys new e-commerce site stack up against its toughest competitor, Kohls, on the web? The answer may surprise you. This is an intriguing advert at how varied retail comparisons can be. While JCPenney is struggling with sales on the retail floor, Kohls continues to exceed expectations in their stores. Online though, it is a completely assorted story. Kohls has a fledgling site located at www.kohls.com. The homepage for this site looks very advanced and eye-catching with its large feature window and cute icons. Navigating into the site however, a customer may notice that there are no opportunities to make online purchases or to view product. JCPenneys homepage is ded icated to listing all departments and displaying some(prenominal) links to some of our strategic alliances. For instance, JCPenneys ... A Comparison of Online Shopping at JCPenney and Kohls Essays -- comparJCPenney Dominates Over Kohls in Online ShoppingBeing a multi-billion dollar retailer comes with its perks. JCPenneys dominance over catalog merchandising has now extended into the cyber world at www.jcpenney.com. This website is multi-functional and easy to navigate, but how would JCPenneys new e-commerce site stack up against its toughest competitor, Kohls, on the web? The answer may surprise you. This is an intriguing look at how varied retail comparisons can be. While JCPenney is struggling with sales on the retail floor, Kohls continues to exceed expectations in their stores. Online though, it is a completely different story. Kohls has a fledgling site located at www.kohls.com. The homepage for this site looks very modern and eye-catching with its large featur e window and cute icons. Navigating into the site however, a customer may notice that there are no opportunities to make online purchases or to view product. JCPenneys homepage is dedicated to listing all departments and displaying several links to some of our strategic alliances. For instance, JCPenneys ...